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Archive for the ‘Branding’ Category

Meet the team at Webtivity

Friday, September 23rd, 2016

Webtivity  team has grown and we feel like it is time for you to meet us all, to put some faces behind the company and to know more about what we do all day.

 

What is your name? Terry Thompson

Where are you from? Trout Creek, MichiganTerry Thompson

How did you get to Webtivity? Bought the company in 2009

How would you explain your job? Man of many hats.

What is your favorite color? Blue

I can’t go a day without… Coffee and my dogs.

Where can we find you on the weekend, and doing what? Camping or hanging out by the pool.

 

What is your name? Brian Dubil

Where are you from? Born and raised in Sarasota FloridaBrian Dubil

How did you get to Webtivity? I completed my AS in computer graphics and design. I was looking for a job in the design field. I heard about a job opening at Webtivity through a friend, went in for the initial interview and the rest is history.

How would you explain your job? Diverse, you never really know what you will be getting into day to day.

What is your favorite color? Dark Green or Navy Blue.

I can’t go a day without… Tea, love me some tea!

Where can we find you on the weekend, and doing what? Spending time with the family, whether it’s being lazy on the couch, out paddle boarding or on an adventure they are always with me.

 

What is your name?  Tim Seward

Where are you from? Rockville, MD/ just outside of Washington DC Tim Seward

How did you get to Webtivity? Met Terry at a local St. Pete business.

How would you explain your job? Customer Relations. I get the client and keep them happy. I liaison between the marketing team and the client. I go to community meetings to keep the face of Webtivity current and alive. SALES!

What is your favorite color? Blue

I can’t go a day without… COFFEE!!!… And music

Where can we find you on the weekend, and doing what? At home, working on the house OR out with friends laughing…the gym too.

 

What is your name? Didier Bizimungu

Where are you from? I am originally from a small country in East Africa called Rwanda. Didier Bizimungu

How did you get to Webtivity? I was lucky enough to be hired by the Webtivity family shortly after graduating from the University of South Florida

How would you explain your job?  My job varies day by day. From entire campaign management to minute details that might take a few days. The constant theme to my job would be the excitement; every day presents a different challenge.

What is your favorite color? My favorite color is blue. It invokes a calm emotion within me.

I can’t go a day without… That would be a prayer.

Where can we find you on the weekend, and doing what? You will find me in nature either hiking, biking, playing with my dog at the park, or even just taking long walks.

 

What is your name? Meredith Bardsley

Where are you from? Beverly, located on the North Shore of Massachusetts. Meredith Bardsley

How did you get to Webtivity? I moved to FL (finally) and was fortunate enough to see the job posting, thought it was perfect for me, and I got the job!

How would you explain your job? I do many different things day-to-day. I manage social media accounts; write blog posts, online marketing, website support, customer service. I learn something new here every day!

What is your favorite color? Purple. My condo up north was ALL purple!

I can’t go a day without… Coffee and the ocean

Where can we find you on the weekend, and doing what? Enjoying all that is Florida! Running, kayaking, paddle boarding, boating, yoga, visiting one of our many preserves, and taking pictures of rainbows and sunsets.

 

What is your name? Janvier Nshimyumuremyi

Where are you from? Kigali (Rwanda) Janvier Nshimyumuremyi

How did you get to Webtivity?  I was referred to Webtivity by a friend.

How would you explain your job?  Responsible for delivering marketing programs to support the growth and expansion of our clients’ company products and services.

What is your favorite color? Blue

I can’t go a day without… talking to my daughter.

Where can we find you on the weekend, and doing what: Most of the time, I spend my weekend with family, road trips and spend lot’s of time either at the pool or the beach.

Scope Bacon – Hit or Backfire?

Wednesday, April 3rd, 2013

One of the earliest pieces of advice I was given by a Human Resources Director when I first entered the workforce (more years ago than I care to admit to) was to be careful with humor.  “Leave it to the professionals”, I was told.  “You’ll end up making the wrong joke at the wrong time and it will land you in hot water.”  I can say with full certitude that I have ignored the hell out of that advice over the years.  It’s just not my personality.  For the most part, with a little common sense, I have avoided the ominous outcomes the HR Director warned me about.  (I readily admit I have made a lot of bad jokes over the years though.)

Humor is not only risky in the workplace, but it can also be a risk to your brand.  Not everyone has the same sense of humor.  (Heck some people don’t have a sense of humor at all!)  Social media can make something you say take off like wildfire, so you have to be especially calculated if you’re going to pull a prank on your loyal customers.  When April Fools Day rolls around, it’s always interesting to see if major brands play it safe or bold.  For the most part there don’t seem to be any kerfuffles this year so we may conclude everyone played it safe?

One of the interesting (albeit minor) backlashes we’ve seen involves Scope.  They announced they are launching a new bacon-flavored mouthwash as a prank on their followers.  Interestingly when some people realized it was a joke they actually expressed disappointment that it wasn’t a real product!  Who knows what the future holds for bacon-flavored Scope.  Perhaps what started as a simple April Fools joke with turn into an international sensation that will cause Scope stocks to soar!  Then again, maybe not.

 Scope Bacon YouTube Commercial