YouTube was launched in 2005, and Google bought them in 2006 for over $1.6 billion. Two years later Hulu was launched, a service that allows users to watch TV programs and movies. The way we interact with the Internet has changed drastically as broadband connections become more prevalent across the United States. There were over 84,000,000 broadband subscribers in the U.S. in 2009, approximately 28% of the total U.S. population. Make no mistake about it, your television and the Internet are becoming one. That is why we have been encouraging our clients for years to think about integrating video into their websites. It is a great way to help you stand out above your competitors and present your sales messaging in a more interesting way. Click the graphic above to see how LaPensee Plumbing and Pools took advantage of video to show off Manatee County’s only “living showroom”.
Online competition is fierce, and the use of video is a great way to position yourself as an expert in your industry. With a strong Internet marketing company at your side, you can differentiate yourself from your competitors.